GATORADE 30 YEARS
Gatorade celebrated 30 years of hydrating Mexican athletes. They wanted to show that its drink is for all kinds of athletes like pros, the day-to-day athletes and even if you're not one yet. So we created this campaign to show our support for these athletes.
Social Media
Press & Media
Colectivo Radar
Creative Directors
Javier Malagón, Mónica Luna, Julio Alanis
Project Manager: Beatriz Velázquez
My role was as Art & Creative Director